Annotated Bibliography Research Paper Example | Topics and Well Written Essays - 1000 words - 1

Annotated Bibliography - Research Paper ExampleIn the article, the author sees organizations as agent of culture in the planetary domain. For this reason, this article provides a first-hand understanding of culture and how managers can adapt their enlargements strategies to benefit from rational international culture. Notably, this article can equip managers of organization with the necessary understanding of ethnical rationalization of the global commerce environment. Borges, L., & Tian, K. (2011). Cross-cultural issues in marketing communications An anthropological perspective of international problem. International Journal of china Marketing, 2(1) 110-121. In this article, two college professors discuss the role of culture and its impact on communication in global line of work. Borges and Tian (2011) reveal that many global cultures are focused on retaining their culture rather than accepting refreshed culture. The article further explains why this tendency can impose ext ra challenge on line of merchandise fatten uping in the global front. Indeed, this explains why many organizations must understand how culture strickles their communication process in order to tailor their messages to suit the needs of the topical anesthetic communities. Most importantly, the article describes how cultural values affect communication and the necessity of business to learn cultural values of foreign cultures. Boyer, M. A., & Lavalee, T. M. (2006). Globalization and local anaesthetic presidential term Implications from Wal-Marts expansion. International Studies Perspectives, 7 254266. The article makes use of Wal-Mart to illustrate the effect of culture on expansion of business in new business environment. Boyer and Lavalee (2006) reveal that business which expands to global market often faces local forces that are not willing to trade their local culture. In this journal article, the authors emphasize that understanding the local culture is paramount in busines s expansion. Written by renowned university scholars, the article serves as an poser to managers on how they can face local culture and prevent failure of business as they expand to new global frontiers. This suitable article can galvanize the ability of managers to succeed in global markets. Deleersnyder, B., Dekimpe, M. G., Steenkamp, E.M., & Leeflang, P. S. H. (2009). The role of national culture in ads sensitivity to business cycles An investigation crossways continents. Journal of Marketing Research, 21 623636. In this journal article, the author discusses the intricate relationship between advertising and culture. The authors posit that national culture can affect advertising and multination businesses must be aware of these cultural variations to adapt their advertising strategies. The article overemphasize that decisions to set advertising can affect the success of business expanding into new global markets and business must understand how culture shapes their advertising . Written with a focus on managers and their role in advertisements, this article offers new insight on advertising in the global market. Garvin, D. A. (2004). What each CEO should know about creating new businesses. Harvard Business Review, 82(7/8), 18-21. In this article, Garvin (2004) illuminates several reasons that limit the creation of business and culture is one of them. In particular, the article faults the lack of cultural awareness as one of the substitute for business